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Why SMART Goals Lead To Mediocrity and Mundanity

I spent a long time thinking that goals should be SMART Goals (Specific, Measurable, Achievable, Realistic and Time bound). It made sense to me. I was running a team of 30+ in the corporate world and I needed to motivate my team. Setting unrealistic goals would demotivate and lead to higher staff turnover (expensive and […]

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Action Versus Strategy

Action Versus Strategy One of my favourite comments by an old family friend is that “Apple pie without the cheese is like a kiss without the squeeze.” The same applies to business strategy without the action. When you are on the front lines of small business you are so involved in so busy in the […]

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Business Planning for Designers

How Planning Will Make 2015 a Great Year for Your Business Why Business Planning for Designers is Fundamental to Success As January draws to a close it may seem a little late to be devising a strategy for a successful 2015.  It’s never too late, however, to take the first steps if you haven’t already done […]

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