It is better to have a permanent income than to be fascinating.”
I spent a long time thinking that goals should be SMART Goals (Specific, Measurable, Achievable, Realistic and Time bound). It made sense to me. I was running a team of 30+ in the corporate world and I needed to motivate my team. Setting unrealistic goals would demotivate and lead to higher staff turnover (expensive and […]
Read MoreSELLING DESIGN TO BIGGER COMPANIES When you run a small firm, working with big or bigger companies appears very attractive. But selling design to bigger companies is NOT the same as selling to small owner managed ones. We often think of big businesses as being organized, cash rich, having great systems, a strong design aesthetic […]
Read MoreGreat Sales Results Are About Great Sales Habits It’s not about tricks, scams or being pushy. No one wants to be the archetypal Life Insurance saleswoman or the multilevel marketer who pesters everyone they meet. It is, however, about developing good sales habits. Stephen Covey’s book “Seven Habits of Highly Effective People” hits the mark; habits […]
Read MoreAre you spending too much time selling and not enough managing your team, projects or designing? If you are finding sales are lower than you want or you’re spending too much precious time selling, you are probably the victim of a sluggish sales cycle. If you only have a limited amount of time to sell […]
Read MoreBant The Faint Scotsman Whilst Bant The Faint Scotsman may look like a typo and sound like a euphemism for preventing a wardrobe malfunction of a drunken Scotsman in a kilt, it is in fact three acronyms of tools to use for qualifying sales prospects as part of your business development process. You don’t want to […]
Read MoreNick helped us take our business from a generalist, take-anyone-who-walks-in-the-door design shop to a targeted, niche-oriented company with a clear, multi-year plan for our business development and growth.”
Leif Miltenberger, Partner & Business Director, Hired Guns Creative
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